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Halo effect

Notes​

Claim​

We tend to believe that one good trait is an indication for other good traits.

Explanation​

Most common is aesthetics and good looks, i.e someone who is attractive is also smart, capable, trustworthy. This is the same shortcut behind stereotyping, just applied to a single person's traits instead of a group. This is a perception that people are either or on one end of a scale Multidimensional identity collapses into single fixed characteristic. However this is a common mistake of Image vs core

Why it matters​

Examples​

Supporters​

Opposers​

Open questions​

Visual​

One good trait makes us assume others are good too (sketch)